About Us
- Home
- About Us

Welcome To Foot Traffic
The brainchild of co-founders Werner and Lionel,
About Werner
Werner has been developing various custom solutions for Industrial Revolution customers for over 25 years. With the can-do attitude and learning new programming languages and skills as and when the solution required it, Werner has been able to apply his knowledge to create and support various systems running on multiple operating systems. His skills are not limited to only online systems, but also include developing software that runs in the real world (IOT) interacting with external hardware, which is where Foottraffic was born.
Werners Vission
Werner prefers the hands on approach of sitting with customers to understand their requirements and then building a custom solution which suits those needs first time around. With the solutions being custom built, he is able to provide a solution where the software works according to the clients needs, and not the other way around where an 'off the self’ solution means the client needs to change the way their business works and their processes in order to work according to the ‘off the shelf’ solution. The client ends up witting with the developer that does the actual development.
Werners Technology
Projects Werner has provided solutions for include those for larger enterprises, such as MTN, SABC, SAB, Hot 91.9, Studio 88 (among many others)…. but at the same time being able to develop a simple solution for counting cars, or being able to remotely manage video content on retail displays.
About Lionel
Lionel started his career as an apprentice electronic mechanician 41 years ago. Training at South Africa’s only military aircraft manufacturer gave him a solid grounding into manufacturing policies and procedures and an understanding of the importance of quality control.
Once qualified, Lionel branched out into power electronics and after training in the USA became the Southern Africa service manager for Inductotherm USA.
Lionels Vission
Working in industry he gained valuble exposure to a variety of manufacturing processes from foundries melting metal and car manufacturing plants through to jewlery and precious metal products.
In 2000 he joined forces with Werner Fettke and started an IT company. This company has gone through various iterations, but still stands today proudly serving many clients from small start ups to multi national corporations.
Lionels Experience
Over the years Lionel has attended numerous courses in both the technical aspects of his chosen career, as well as other facets of it such as customer service.
With over 4 decades of experience, Lionel has a passion for all things technical and thrives on solving problems for clients.
Features:
Foot Traffic provides remote software and hardware management capabilities, allowing you to control and monitor your devices from anywhere. This feature enables you to easily manage your systems, troubleshoot issues, and ensure optimal performance.
With Foot Traffic's scheduling feature, you can plan and automate the delivery of your content. This includes scheduling audio, video, and images to be played at specific times or intervals. The scheduling system ensures your content is delivered consistently and on time.
Foot Traffic offers comprehensive reporting features that provide proof of play and uptime for your content. You can generate detailed reports on when your audio, video, and images were played, as well as monitor the uptime of your devices. This feature ensures transparency and accountability in your content delivery.
Foot Traffic supports a wide range of media formats and resolutions for both video and images. This flexibility allows you to use various types of content, ensuring compatibility with different devices and platforms. You can upload and play high-quality video and images with ease.
Foot Traffic's notification system alerts you to any issues or changes in your system. You can receive notifications about device status, content delivery, and potential problems. This feature helps you stay informed and take prompt action to address any concerns.
Foot Traffic allows you to integrate and play content from third-party sources. This feature enables you to seamlessly incorporate external content into your system, ensuring a comprehensive and diverse content offering for your audience.

Our Services
We provide comprehensive solutions that empower you to keep doing what you do best.
Display Management:
We can turn any modern display into a vibrant signage system to put across your message (including advertising, live dashboards, notifications, resturant menus, etc)
Counting
Measurement is the first step that leads to understanding and eventually to improvement. If you can’t measure something, you can’t understand it. If you can’t understand it, you can’t find ways to improve on it. FootTraffic gives you the ability to measure and understand your environment. This understanding will help with budgeting, staffing, inventory, security, floor plan optimization, maintenance and provide a measurement of an events success.
Modbus Cloud Services:
Data collection from various sources, which is then made available over the internet in a modbus format for integration into your system.
Speed Cameras:
Estate / private road speed monitoring, identify users exceeding the specified speed limit, providing speed travels and photographic evidence.
Audio Player Management:
Broadcast your audio content (including adverts, music, anonoucement, etc) to your retail audience.
Remote Switching Units:
Remotely switch devices on and off in realtime and on a schedule.